“Are You Aunt Jemima’s Nephew?”

Steven Barnes
11 min readJun 17, 2020

I read today that the makers of Aunt Jemima’s pancake mix and syrup are redesigning their marketing, in response to our current social conversations. I thought it time to tell a story.

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I’m old enough to remember when Disneyland was segregated. Opening in 1955, it was well known that they didn’t hire black employees, although they were happy to take our money if we insisted on giving it to them.

I probably went there first in about 1958, when I was six years old, and didn’t really notice the above fact. I was just…

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Steven Barnes

Steven Barnes is a NY Times bestselling author, ecstatic husband and father, and holder of black belts in three martial arts. www.lifewritingpodcast.com.